Female entrepreneurs will find a powerful ally in Women Building Bridges to Business, a transformative event taking place on March 29 at Ash & Olive from 9 AM to 1 PM. Hosted by the Downtown Ashland Association, this event is designed to educate, inspire, and connect women seeking to elevate their entrepreneurial journeys.
Historically, underserved communities have faced obstacles in accessing capital for business growth. While some barriers are well-documented, others remain elusive. Women Building Bridges to Business aims to bridge this gap by equipping local entrepreneurs with the knowledge and resources needed to navigate the funding landscape successfully. Aligning with the Downtown Ashland Association’s mission to cultivate businesses and empower the local economy, this event seeks to create new opportunities for women in business.
The event will feature a dynamic keynote by Dr. Karen Totten White, a small business consultant and financial literacy expert with over 25 years of experience. Dr. White, a former Assistant Vice President and Managing Officer of a community bank, is the author of The Money Cycle: Your Personal Journey to Financial Independence. She has inspired audiences globally with her insights on leadership, personal financial development, and strategic business growth.
Attendees will also benefit from a marketing expert panel moderated by Lou Keeton, featuring Caroline Sweeney, owner of Minuteman Press of Ashland, Shanisse Palmer, social media strategist and founder of @MommiesJade, and Amy Garelick, founder of POWER UP Productions. Caroline Sweeney expressed her excitement: “Women Building Bridges will be my very first feature in a panel! I'm thrilled to educate the audience on the impacts design, marketing, and print make on growing businesses and communities. I hope to inspire and empower females to go after their dreams, and I'm looking forward to feeling inspired as well as learning from the ladies sharing this space and time.”
Shanisse Palmer echoed the sentiment, stating, “During the Women Building Bridges to Business panel, my goal is to equip women with the motivation and confidence to step into the space, trust themselves, and take action. When you create from a place of passion and enjoyment, consistency comes naturally, and burnout becomes less of a challenge. It’s all about storytelling in a way that feels true to you.”
Women Building Bridges to Business is more than just a workshop—it’s a launchpad for financial empowerment and entrepreneurial success. This program equips women with the tools to separate personal and business finances, build credit, and connect with lenders, setting the stage for long-term success. Through collaboration, knowledge-sharing, and community support, this event builds bridges that will carry women entrepreneurs toward their fullest potential.
Event Details
Date: March 29, 2025
Time: 9 AM - 1 PM
Location: Ash & Olive, 107 S Railroad Ave, Ashland, VA 23005
Itinerary:
9:30 AM - 9:55 AM | Registration and Check-In
10 AM - 10:50 AM | Keynote Speech by Dr. Karen White
11 AM - 11:50 AM | Marketing Panel Discussion
12 PM - Close | Complimentary Lunch by Ash & Olive
Attendees will enjoy a chef-crafted lunch at Ash & Olive, a fine casual dining experience known for its artisanal pizzas, curated wine menu, and welcoming atmosphere.
Secure your seat today and invest in your future!