May 7, 2026
6-8pm Pitch Competition
at Ashland Theatre

Ready to Sink or Swim? The Friendliest Shark Tank in the Center of the Universe is Back!

For its 12th year, the Dominion Energy Innovation Center, Colonial Farm Credit, and Downtown Ashland Association are casting a spotlight on bold entrepreneurs ready to make waves. Watch as local innovators take the plunge, pitching their next big idea for a chance to reel in $15,000 total!

Join us for an evening of innovation, competition, and hometown hustle! Who will make a splash and who will walk away with the ultimate catch?


🚀 Three high-stakes categories.
One unforgettable showcase.
🚀

📍 Center of the Universe

Are you an Town of Ashland business looking to secure the capital you need to take your business to the next level? Or are you looking to start a business in the Town of Ashland?  This pitch competition is your chance to showcase your vision and win funding to grow your enterprise. This category is open to entrepreneurs and businesses physically located within the Town of Ashland.   Businesses must be headquartered or operating a primary location within the Town of Ashland to be eligible for this category. Three entrepreneurs will be selected to pitch their business plans in a five-minute presentation during the showcase on May 7, 2026.  An expert panel will evaluate the pitches and entrepreneurs will compete for cash prize and a DEIC membership.  

🦈 Hanover County

Have you been thinking about starting a business? Recently launched and need a boost? Or are you an established business owner with a great idea that needs funding? This is your chance to make it happen! All industries and business models are welcome to apply but the business must be based in Hanover County.    Three entrepreneurs will be selected to present their plan in a five-minute pitch during the showcase on May 7th, 2026.  An expert panel will evaluate the pitches and entrepreneurs will compete for a cash prize and a DEIC membership. 

🌱 Agriculture & Forestry

Agriculture is at the heart of Hanover County and Central Virginia’s economy, culture, and community identity. The Agriculture & Forestry Category sponsored by Colonial Farm Credit recognizes founders, producers, and ag-based entrepreneurs whose work supports the region’s agricultural and forestry industries. This category includes businesses involved in farming, forestry, value-added agriculture, agribusiness, or ag-related services. Applicants should demonstrate how their business contributes to the long-term viability, sustainability, or innovation of agriculture or forestry in the region.  Farm and forestry businesses in Hanover County or the greater Richmond MSA are invited to apply.   Three entrepreneurs will be selected to present their business plan in a five-minute pitch during the showcase on May 7th, 2026.  An expert panel will evaluate the pitches and entrepreneurs will compete for a cash prize and a DEIC membership. 

Sponsored by Colonial Farm Credit!


📢 Making Waves in the News!

Sharpen your skills and get pitch-perfect before the Center Street Pitch Competition with these game-changing updates…


Center Street Pitch Competition is hosted by Dominion Energy Innovation Center and Downtown Ashland Association to encourage entrepreneurship in our local community.